a highly effective ice melting product.
safe to use on concrete, is non-corrosive, does not harm curbside
grassed areas or plants, and continues to melt ice to below
out as ordinary rock salt, which is then treated with a liquid,
agricultural by-product of the distilling process blended with
magnesium chloride. This patented liquid is trademarked as Magic
and dramatically transforms rock salt into a new de-icing material.
is also marketed under the name of Liquid
These products are identical. All references to Magic
apply to Liquid
is a highly effective de-icing
agent made from a patented blend of
magnesium chloride and condensed distiller
solubles. It is non-toxic, bio-degradable
and has a corrosion index lower than
benefits and results of treating your salt stockpiles or your
sand/salt stockpiles with Magic
and Benefits of
regular rock salt that has been treated with the liquid Magic
Minus Zero at
a rate of 8 gallons per ton of rock salt.
a simple motorized pump and tank system, Magic
is easily applied to bulk rock salt stockpiles, to transform this
corrosive, potentially destructive and inefficient material into
a highly effective ice melting product which is non-corrosive,
safe for concrete and brick and environmentally friendly.
following is a list of Magic
Superior: Because it works better and lasts longer, less
is required to displace an equal amount of ice or snow than
with any other ice-melter - at any price.
salt applications are reduced by 30% to 50%
need for sand in most circumstances is virtually eliminated.
works faster and lasts longer at much lower temperatures than
ordinary rock salt.
Temperature of -35F:
Regular rock salt is ineffective below 18F. This is a net
53 degree gain in working temperature, similar to calcium
chloride, without the adverse effects.
of its residual effect, snow and ice will not bond to the
pavement. Black ice is virtually eliminated.
Unlike plain rock salt or calcium chloride, independent tests
to be completely non-corrosive.
will not damage steel doors, thresholds, equipment, carpets,
flooring or concrete. In fact, it neutralizes rust!
will not cause concrete to split or any paved surface to degrade
in any way.
calcium chloride and ordinary rock salt, it leaves no visible
calcium chloride and ordinary rock salt, it has no corrosive
characteristics at all.
calcium chloride and ordinary rock salt, it is safe for people
Friendly: It releases
far less chlorides into the environment than either plain
rock salt or calcium chloride.
is safe around vegetation, people and equipment.
is water soluble and biodegradable.
for Snow Removal Contractors
General: Use of Magic
Salt exclusively (i.e. sand is ordinarily not
required or necessary) results in substantial reduction of the
volume of material required for de-icing applications.
as much ordinary rock salt is required to produce the same
(or more) as much sand/salt (60/40) mix is required to equal
major reductions in material volume obviously more than compensate
for the premium price Magic Salt
Magic Salt prices
are typically 30% to 40% more than ordinary rock salt, although
only half as much is required.
Magic Salt usually
costs about twice as much as a decent sand/salt mix, but
only one third as much is needed to produce the same effect.
Examples: In addition to these material volume cost advantages,
Magic Saltoffers distinct
benefits to every snow removal contractor, large or small and
irregardless of whether services are billed hourly, per visit,
or flat rate/seasonal.
who bill hourly or per visit will especially benefit by shutting
spreader gates to one third normal. Since less material is used,
fewer refill trips are required. Fewer refill trips save time
Salt turns brown, which means the customer
can see material being applied.
rate contractors will make fewer visits.
apply Magic Salt during
snow flurries or light snow events (two inches), set spreader
gates to half the opening you usually use. Snow will "burn off"
with no plowing. Customers donšt care how you do it or how long
it takes, they just want to see clear pavement.
eliminating the use of sand, every contractor will realize great
savings from reduced spring clean-up costs. In the meantime
customers will appreciate the absence of sand tracked into buildings
equipment will last much longer and with less maintenance expense
without the extreme corrosiveness of rock salt and frictional
damage from sand on chains, bearings, etc.
Salt will not harm grassed areas or horticulture
when applied correctly. Therefore, incidental damage to customeršs
property is dramatically reduced.
Bulk Magic Salt is a
cost effective material for every snow removal contractor.
Salt is non-corrosive
Salt is safe for concrete and brick
Salt is environmentally friendly.
Magic Salt is also available
in pre-packaged 50 pound bags.
pound bags are much more economical and are targeted toward
snow removal contractors.
are convenient for use on sidewalks and steps, and other areas
not accessible by truck. Bags are relatively easy to transport,
inventory and distribute. Because of these features, some contractors
rely heavily on bagged products, especially in urban areas.
are shipped in pallet quantities of
Safety Data Sheet
download a Magic
Safety Data Sheet, click
will need Adobe Acrobat Reader to view the Material Safety Data
To download Adobe
Acrobat Reader, click
you for your interest in our products.
wish you a safe and profitable winter season.